Image based search engine : Otello

Vodafone Showcased its latest idea at CeBIT, an image based search engine. It’s the first image-based search engine that anyone who has a mobile phone with camera can use. Mobile phone users just snap a picture of anything and send it to service number as a MMS message, Otella check the database for information associated with the photo and deliver it to the mobile phone in seconds. The photos that are sent to the search engine don’t have to satisfy any high quality requirements.