YouTube Opens Ad Sales
Posted on April 10, 2008 at 10:08 am.
Filed Under Business |
YouTube, popular online video sharing site introduced overlay advertising into its video clips. The ad rates charged to advertisers were calculated on a CPM cost-per-thousand basis. Certain content producers are also free to sell ads on their YouTube channel at market rates. This way producers of content which reach a more desirable audience can charge more.
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