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Stanford University Teaches Facebook Psychology

FacebookA group of students at Stanford University have turned their attention towards a unique course that blends popular culture with the more time-worn principles of psychology. The Psychology of Facebook is the brainchild of Professor B J Fogg, a pioneering persuasion psychologist. He stresses that, Facebook’s unbridled success lies in getting users to to do the work for them with friends persuading friends to post pictures, comments, or upload applications.

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  1. BJ Fogg says:

    Thanks for posting a link to the BBC article.

    If you or your readers are interested you can request to join the Facebook group for the class:

    We keep everything updated on the group page and you can read about what we’re doing and how one can participate.

    BJ Fogg
    Persuasive Technology Lab

  2. venus says:

    Thank you for the information.

  3. [...] Stanford teaches Facebook psychology. [...]